Who we are
About Artho Asia Consulting
Artho Asia Consulting helps healthcare, pharmaceutical, dietary supplement, and beauty companies enter Southeast Asia with clarity and confidence.
Many strong brands face challenges in the region due to limited market understanding, complex regulations, or unsuitable local partners. We help companies avoid these risks and make informed decisions from the start.
Our approach
We believe market entry should be practical and realistic.
Our work combines local market knowledge, regional networks, and hands-on support to turn strategy into execution.
We focus on:
Understanding the market before acting
Selecting the right partners
Supporting execution beyond strategy
Who we work with
We support international companies at different stages, from market exploration to entry, expansion, and local operations.
Our markets
Our core focus is Vietnam and Southeast Asia, with strong experience in healthcare, pharmaceuticals, dietary supplements, and cosmetics.
Our co-founders
Melanie Dao-Ellena
10+ years of experience in commercial strategy and business development in healthcare and pharma.
Former commercial leader at Sanofi Vietnam, experienced in product launches and operational setup with strong expertise in healthcare retail, distribution, and partner management.
Co-founder
JESSICA ARGANT
10+ years of senior leadership experience in healthcare across Southeast Asia
Former General Manager of Laboratoires Urgo Healthcare in Vietnam, Thailand, and Malaysia. Strong background in market expansion, partnerships, and brand growth. Led multiple successful brand launches.
Co-founder
Contact us
Looking for support with market entry, local partners, or on-the-ground execution in Southeast Asia? Leave your details, and our team will contact you shortly.
